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Brand Identity from Zero

Craft a brand people remember

ByLina Farouk

  • 4.7(388)Rated 4.7 out of 5
  • 5,100 students
  • 6 h
  • Beginner
  • Updated September 5, 2026

Overview

Strategy, naming, logo, color and guidelines — everything a strong brand needs.

What you'll learn

  • Build a brand strategy
  • Design a complete visual identity

Requirements

  • None
  • #branding
  • #logo

Curriculum

2 modules · 4 lessons · 1 h 11 min total

Full outline

Instructor

Lina Farouk

Head of Product Design

  • 4.8
  • 36,100 students

Led design teams at startups and global brands; believes good design is a business decision before an aesthetic one.

  • UI/UX
  • Design Systems
  • Branding
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Reviews

4.7

388 reviews

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